Charlie Tarzian's great new book - Insights from a Marketing Master
Innovation = Simplicity
Insights From a Marketing Master
By Charlie Tarzian
Copyright 2008
ISBN 0-9777600-6-5
Softcover, 32 pages
http://www.MarketingMasterInsights.com
If you're promoting the products of a Fortune 500 company, an idea, a
candidate for political office, a garage sale, or yourself in a job search
-
this little gem of a book is meant for you!
Charlie Tarzian explains how to create critical mass by combining the
virtual of Internet marketing with the actual of event marketing.
Charlie Tarzian was in the experiential marketing business before the word
existed. It is this heritage that he leverages across an integrated
approach
to creating meaningful consumer connections. Mr. Tarzian has been managing
integrated marketing agencies for the past 10 years. He has been designing
and developing marketing and sales technology systems since 1995, and has
extensive knowledge of the integrated communications business and
expertise
in the design of real-time marketing and sales automation systems.
Learn more about the author at http://www.CharlieTarzian.com
Charlie Tarzian, a leader in the field of integrated marketing, media and
technology, is president and CEO of CoActive Marketing, an independent,
publicly traded company focused on the integration of living media and
online social networking. CoActive works with companies like P&G, Diageo
and
Pepsi. Charlie is the inventor of the Dynamic Marketing Environment, a set
of online and offline marketing tools used at companies like IBM, Symantec
and Lexmark. He was CEO of Euro RSCG 4D - a multi-office integrated
marketing company.
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